As part of the DyMoN project, Sustainability InnoCenter hosts an international Hackathon Event centering around different sustainability challenges with the aim to find solutions using Nudging and behavioural change techniques. The Hackathon will be held 11th and 12th of May in Uppsala, Sweden, as a hybrid event with the possibility to join online.
Target group for the Hackathon is everyone interested in developing ideas and solutions for the presented challenges. It is possible to join as an individual and find a group in information Meetings or via Slack.
There are three Challenges proposed by the project Partners of the hackathon:
Uppsala municipality has a mobility pool, that employees are free to use, including cars, bikes and other modes of transport. The goal of this first challenge is to increase the effectiveness of this mobility pool using behaviour change techniques. The use of the transport mobility pool can reduce the number of cars on the road through allowing people to share their sustainable transport options. The goal is to increase the number of people that use the mobility pool, as well as the efficiency of the process of booking and reserving a vehicle.
The Challenge proposed by Nudgd includes working with the Smart Nudges Platform (developed by Nudgd), that uses personalized, smart nudges to create behaviour change. One of the most challenging parts of working with behavioral change is to reach the right audience. This is why the proposed challenge is to find creative, accessible, and innovative ways to reach car users in a non-intrusive manner that can be reused for multiple stakeholders such as workplaces, municipalities, public transport companies, real estate companies, etc. The solution should apply to one or several of the following target groups; employees, clients, citizens, visitors, and/or tenants.
Gävle city has devised a cycling campaign known as “Year- Round cyclists,” combining an information initiative with an app to incentivize users to use their bikes regularly by offering points that can be redeemed at designated city stores. The proposed sustainable transportation initiative includes a technical platform (in a form of an app or similar ) and a reward system to encourage users to adopt sustainable transportation methods. The information campaign will educate users on the benefits of sustainable transportation, while also providing information on how to plan and optimize sustainable transportation routes.
The Challenge proposed by Gävle kommun is the following: Identify the challenges that city of Gävle will have if the city decides to implement such a technical platform in reality , prioritize 3 of these challenges and finally identify the best solution for the first prioritised challenge.
For more Information please see https://www.summup.eu/.